Adrian Lancashire

Giving credibility, convincing listeners with confidence, carrying energy and enthusiasm, conveying a feeling of reliable knowledge -- these qualities support product or service presentation. When role-playing, the field is open to shades of emotion, suspense, intensity, delight, seduction, fun, and so on. For longer-form narration, adding to texture and tone, listeners understand the story or message through the placement of subtle stress placed on key words, pacing and micro-pauses. Feel authoritatively informed, feel respected, feel included.