commercial length
The Best Length for a TV Commercial

The best TV commercial length has been debated among advertisers for decades. Learn why some lengths of TV commercials are more effective.

A man with dark hair and ear buds in his ears, holds his cellphone in both hands and smiles, enjoying what he is listening to.
Your Guide to Podcast Advertising in 2021

Podcast advertising is exploding. Here's what you need to know about listener demographics, benefits, ad formats, insertions, and more.

Close-up photo of index finger pressing touch screen
Interactive Ads

Interactive ads are the new frontier for engaging your audience. Learn about different types of interactive ads and how to craft your own.

A group of country pins
Translation, Localization, and the Global Accent

Your global ad campaign ought to weigh the benefits of telling your story via translation, localization, or with a global accent.

A young woman with headphones on gets close to a pop filter and microphone to speak
Voice Over
Why Professional Voice Actors Offer Priceless Value

We all know someone with a great speaking voice - but that doesn't mean they can act! Why professional voice actors offers priceless value.

A woman using a bullhorn
For Clients
Recording and Creating Audio Ads

Studies show that online audio ads may be more effective than TV or traditional radio advertising. Learn how to create yours now!

Closeup of equipment in a videographer's grip
For Clients
Making the Most of Your Video Production Schedule

Tips and tricks on how to maximize your video production schedule so you can make the most of content creation opportunities. Read now!

What's This Industry Called? Voice Over, Voice-Over or Voiceover? | Blog - Where clients and voice actors can find valuable information on pre-production, technology, animation, video and audio production, home recording studios, business growth, voice acting and auditions, celebrity voice actors, voiceover industry news and more!
What’s This Industry Called? Voice Over,...

We’re trying to get a consensus on how our industry’s name is spelled. That’s right, is it voice-over, voiceover or voice over? Do you have a preference?

A group of puzzle pieces that combine to create a larger thing
For Clients
Anatomy of a Successful Seasonal Marketing Campaign

Use seasonal marketing to capitalize on special times of year when your brand can bring forth value to your target customers. Here's how.

Animation Production
For Clients
Case Study: Producing a Video Campaign with AdWeek

The creative process behind this video campaign (animation production) with AdWeek shows how animation on a budget can be done.

infographic style, 2 head silhouettes opened from the forehead as if to expose the brain, which is portrayed as cogs and wheels. 2 hands appear above the cogs-and-wheels brains and seem to be 'tweaking' them as if to help the brains better retain information such as from an elearning course.
Why the Best LMS Design Includes Courses with...

4 points covering why and how elearning course should use professional voice over actors to add value to the course and be better received by the end audience.

Standard corded telephone
For Clients
Telephone IVR and Auto Attendant Scripts Examples

Your IVR and auto attendant play an important role in your business. Get inspired by these IVR script examples and improve your system today!

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