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Why You Should Stop Using “Please Share” as Your Video Call to Action

Why You Should Stop Using “Please Share” as Your Video Call to Action Many people think about how exciting it would be to create a viral video. Much time...
Tweenaged girl not wanting to eat broccoli.

Reading Out Loud and Other Ways to Make Reading More Interesting

Trying to get through a boring document? Need to read something that disinterests you or puts you to sleep? We’ve all been there - starting at a jargon-filled page...
A stack of newspapers

Writing for the Web: Communicating in Headlines

Headlines Aren’t Just for the Media Anymore Our world now demands a succinct style of communication. Whether that means condensing whole stories down to 140 characters or less,...

Narrating an Audiobook? 3 Tips for Successful Narration

When you narrate a book, you’re taking on the role of a guide- someone who knows the way. Just like the voice at Disney World that tells you...
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Life as an Astromech: How a Film Fan is Giving Back with the Help...

You never know how your passion projects and life’s ambitions will intersect. A few years ago, Steve Schwartzentruber found himself an empty nester with a lot more free...
Man peacefully listening to music on his mobile device.

Why Listening to Instrumental Music is Good For Creatives

Listening to music without words can be just what a tired creative needs to get back on their A-game. Whether it is writer’s block or you’re feeling deprived...
An artist's sketch of a office with a staircase in blue and grey

There is an Exciting Movement Happening in the World of Office Design

Famed author Frederic Laloux, who wrote Reinventing Organizations, has long believed that the form of our workplace is undergoing an evolution. No longer will offices be cold and...
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Elements of a Good Creative Brief

Whether you’re a writer, a producer or a designer, if you’re undertaking a creative endeavor with a client - a creative brief is essential. When done well, a...
Mark Vogelsang and Stephanie Ciccarelli share a laugh

Sound Considerations for Creating Award and Festival-Worthy Films

Mark Vogelsang’s ear for sound is as a sommelier’s palate is to wine. Growing up in the Canadian Prairies, immersed in a soundscape rich with the rumblings of...
Two men and a woman sit at a boardroom table discussing trends

4 Top Trend Reports for Creatives And Where to Find Them

With every new day comes a pull to regroup and refocus. For creative professionals, this means continuing to find out how to reach the right people at the...

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