two-women-riding-in-car-listening-to-radio.jpgWhen you’re driving around town with the radio on, have you ever heard one of your colleagues either on air or as the voice artist on commercials or station imaging or station identification?

Recently, I happened to hear two people that I knew and am curious to learn of if this is something you keep your ears out for too!
Join the discussion by adding a comment.

I Know That Voice!

Don’t you love turning the dial in cities or places far from home to find a familiar voice? That’s what happened to us while we were driving north on the I75 this spring through Ohio.

Julie Williams avatarThe voice we heard was that of the one and only, Julie Williams, giving a news report via KLOVE. When the voice came on the station, years of hearing and knowing Julie, along with her sign-off, confirmed that it was her. You may know Julie from her podcast contributions on Voice Over Experts and her voiceover workshops.

Bob SouerSimilarly, I was in the car on the way home from doing groceries and happened to hear the voice of my friend and fellow blogger Bob Souer on The Hour of Decision, a radio program featuring the messages of Billy Graham and Franklin Graham. The program has been aired since 1950 and is heard each week on over 1,200 radio outlets.

What Else Do You Hear?

Maybe you’ve even heard one of the voiceover jobs you auditioned for! I’m sure that would be interesting (and hopefully not too distracting while driving around!). Perhaps you’ve even pulled over when you heard such a voiceover and took notes about the talent who was awarded the job, observing their voice type, interpretation and how they colored their words.
Whenever I encounter an advertisement on the radio, I often wonder if the voiceover was procured at You never know where you might encounter a project that was completed through the voice over marketplace.

Booked Any Radio Gigs Via

If you’ve booked any radio gigs through, I’d love to hear about the job and anything you can share about the market it aired in, who the target audience was and the station(s) the ad was played on.
Looking forward to hearing from you!
Best wishes,

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Stephanie Ciccarelli is the Co-Founder and Chief Brand Officer of Classically trained in voice, piano, violin and musical theatre, as well as a respected mentor and industry speaker, Stephanie graduated with a Bachelor of Musical Arts from the Don Wright Faculty of Music at the University of Western Ontario. Possessing a great love for imparting knowledge and empowering others, her podcast Sound Stories serves an audience that wants to achieve excellence in storytelling. Stephanie is found on the PROFIT Magazine W100 list three times (2013, 2015 and 2016), a ranking of Canada's top female entrepreneurs, and is the author of Voice Acting for Dummies®.


  1. BOTH! I’ve heard folks I know and spots I’ve auditioned for. Actually, when I hear spots I’ve auditioned for, whether it be for TV or radio, I’m curious to hear what the client finally felt worked best for their spot. It really gets interesting when I look back to see what the directives were on the script and have sometimes shook my head as an inner thought says “Well, that’s about 180 from the creative direction”. So, it helps when I audition to toss in a take that’s 180 from what they “say” they want.

  2. I’ve heard spots on radio I voiced and auditioned for but didn’t get. Being on TV spots both voice and on camera, I’ve seen spots I’ve done and auditioned for but didn’t get and most recently saw an ad I auditioned for but they ended up hiring an elderly looking gentleman….I’m glad I didn’t fit that part! I own a nationally syndicated radio feature about being a dad called “Radio Dad with Mike Austin” and it’s a hoot to be on vacation somewhere across the country and still hear my feature. We are currently on 22 stations.

  3. Yes!!! It’s kind of bizarre in a way. I hear Randy Thomas imaging our local lite rock station. And I’ve caught myself on the radio (currently on a Circle K commercial)… it’s just kinda weird to hear. LOL!

  4. I am honored to call Sean Caldwell my friend, and I have had the pleasure of finding him all over the country and on national programs, Fox, the Weather Channel, and Paramount trailers. It’s always fun for me to hear a voice I recognize.
    Make it a great day!
    Chad Ketcher

  5. You know it’s funny, I was kinda half watching TV one day and heard a familiar script…paying closer attention, I said to myself…”Hey I auditioned for that gig…musta gave it to someone else”…then after listening for a couple more seconds I realized…”Hey, that someone else is ME!!!”

  6. I was walking by the office next door to mine and heard my own voice: “You’re listening to Fort Hood Radio dot com!”
    I had forgotten that I’d even recorded it months before, and here it was in rotation.


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