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mike polcari

mike polcari

The Johnson group

mike polcari Banner
mike polcari

mike polcari

    The Johnson group   ·  

About Us

Brand Positioning

Our “Creating Movement” Brand Positioning process is simple, collaborative and effective. It’s the starting point of creating movement for your brand.
Market Research

Any market research we perform is planned and conducted by our trained, skilled research veterans in our in-house facilities and in conjunction with independent research firms.

After our ADDYs, Effies, Kellys and Tellys are counted and displayed, the single piece of work that each of our clients love most can be found here.

Not only do we have a long history of making clients’ sales move up, we also have a history of producing award-winning creative – -as evidenced by our ADDYs, Effies, Kellys and Tellys, as well as being featured in Print Magazine.
Interactive & Social Media

Led by an internationally recognized pioneer, our interactive group combines its talents with those from resources around the world to keep your brand connected to all things interactive.
Traditional Media

Since we work with brands that are consistently outspent by national giants, our media directors have become well seasoned creative directors. They live the philosophy that media is an ever-changing, limitless creative strategy – and our media strategies prove it.
Nontraditional Media

The use of nontraditional media is ideal for making a breakthrough in garnering PR coverage.
Direct Marketing

Our persistent focus on list development and modeling methodology is the difference between delivering “Spam” and “Junk” or delivering “ROI.”

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