Suzanne Reimer

Fusion Marketing

About Us

Fusion Marketing is the agency of record for DebMed. DebMed is part of the Deb Group, which for more than 70 years has provided skincare products and programs for workplaces and public environments that include hospitals, airports, schools, manufacturing plants, restaurants, food processors and other sites in more than 100 countries.
This deep history informs our perspective, and we’re confident we have the tools and insights to empower the healthcare industry to perform at a higher level. Half of all hospital-acquired infections (HAIs) are preventable, yet they take thousands of lives and cost millions of dollars, every year. No health care provider wants it to be this way, and the reality is HAIs are avoidable. There is promise.

We created DebMed because we know care providers want to do better for their patients, and we know how they can do it. Direct observation is not enough. With convenient hand hygiene solutions that leverage sophisticated data analytics tools, healthcare organizations around the world have already prompted behavior change that ensures the future of patient safety.

The DebMed Group Monitoring System (GMS) is the only research-based electronic hand hygiene monitoring system that predicts the number of expected hand hygiene opportunities in each unit and compares it to actual performance. By providing real-time, actionable feedback about a unit’s hand hygiene activity, we help them significantly improve hand hygiene compliance. We help hospitals set the new standard of care.