LANDMARK GROUP CORPORATE

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Video Narration
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Description

Corporate AV for the Landmark Group in Dubai.

Vocal Characteristics

Language

English

Voice Age

Middle Aged (35-54)

Accents

British (General) British (Received Pronunciation - RP, BBC)

Transcript

Note: Transcripts are generated using speech recognition software and may contain errors.
Who would have thought that what started as a single store in Bahrain over 40 years ago would become a multi national conglomerate with over 55 brands and 2400 stores that landmark group is today. Who would have guessed that we would touch the lives of millions of people who read eight million catalogues, completed over 160 million transactions carrying over 200 million shopping bags a year? Who would have imagined that we would win people's hearts with our loyalty programme? With 15 million sugar and members to date who shot 59 million times last year, earning them five billion points and contributing to 60% of our business? Who would have known that we would possess the marketing muscle that speaks volumes with a strong community of over 10 million fans on social media, Sending over 200 million SMS is 25 million e mails and reaching over 116 million people through group and CSR initiatives plus the 10,000 print ads placed 50,000 radio ads, played 1.7 million square metres of outdoor space, and over 190 million dirhams in PR value created across our brands yearly. Who would have believed that our brands are engaging customers across GCC like never before with campaigns from CenterPoint, Baby Shop, Home Centre, Splash on DH Max? And who would have dreamed that our marketing campaigns would be recognised by the industry, too? But this is just the beginning, as the world around us is changing digitally and socially driven by a new breed of customers. The Milan yours. Let's think smarter, be stronger and stick together.