Corporate Narration: Walmart
Vocal Characteristics
Language
EnglishVoice Age
Young Adult (18-35)Accents
North American (General)Transcript
Note: Transcripts are generated using speech recognition software and may contain errors.
understanding the path to purchase can be challenging. Not so long ago, we had a straightforward, retail focused model. Shopper goes to the store, checks out Product loves the packaging, reads the label, buys it with digital media and e commerce. Things have changed. You go online research, watch videos, read some reviews, get distracted, see a 1,000,000 ads, get distracted, visit a website click to buy wait for delivery. Shopping decision making process has become much more convoluted. Consumers lives are busier than ever, and brands that remove friction from a consumer experience earn loyalty. That's why Wal Mart stays ahead of the curve, building new platforms and services that help customers make informed decisions. We've created massive opportunities for brand advertisers to influence how shoppers will fill their carts across the warmer ecosystem. Wal Mart is the world's biggest retailer and the world's most competitive arena for consumer brands. 95% of US consumers shop at WalMart for year, with over 150 million customers visiting our stores each week. From a transactional data perspective, Wal Mart is the only platform that connects online behaviour to in store and online transactions at scale by leveraging our tremendous scale and arsenal of deep consumer insights. We've created an Omni Channel platform for brand acceleration and engagement. Were the Walmart Media Group, a media platform connected to the objectives of our advertisers? If you want to reach the right consumers, ensure your advertising is in a safe place and driving a return on investment we have. The solutions are Media Platform includes wide ranging tactics and placements to cover every point along the path to purchase from televisions and laptops to mobile phones and trips and store. We help you identify your consumer, provide impactful messaging and measure your media from a viewed add to an actual purchase. Our vision is big and the opportunity is even bigger. Were committed and equipped to drive optimized partnerships and enhance the customer experience like never before. Join us and together, let's make shopping history