Dot Com Video

Job #1122

Job Posting Details

Job # 1122 Dot Com Video

Posted Date
Feb 17, 2006 @ 23:45
Respond By
Feb 17, 2006
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Job Description

This short read is for a convention video to introduce a presentation. The video is approx 1:30 in length and should have an agressive read. Please audition with the script below for client approval. We have a extremely tight deadline. Voice over will need to be complete and approved by 3pm tomorrow.

Some people say the Internet has no significant place in selling floorcovering. That our products and services present too great a challenge for the online environment.

Carpet One is going to prove them wrong.


Because consumer behavior is changing.

They’re going online to research and buy items from the full spectrum of categories…

…even those whose sales have traditionally relied on high-touch, personal interactions such as cars, shoes, diamonds and yes, even floorcovering.

Why will we prove them wrong? Because as the leading specialty floorcovering retailer in North America we can capitalize on the changing market.

Because it’s part of our 5 Year Plan

And because we can’t afford not to.

Today, Internet sales represent 3% of total U.S. retail sales… and they’re growing faster than retail store sales.

Current forecasts show in 5 years a total online floorcovering market in the U.S. & Canada of nearly $1.5 Billion annually.

A mere 10% share of that market represents $150 Million in annual sales.

And so, we’re continuing to evolve and adapt to this new retail landscape.

Why will we be successful…because we’re committed

… We will be the first flooring retailer to dominate online flooring sales

… and the first to offer flooring sales including installation via the web.

Opportunity is knocking… on all of our doors.

And we’ll be ready.

Because on the other side of every door where opportunity knocks is a floor that needs covering.

The new e-commerce will launch this summer.

Ready to get started?

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