Financial Flash Demo

Job #1602

Job Posting Details

Job # 1602 Financial Flash Demo

Posted Date
May 30, 2006 @ 14:21
Respond By
May 31, 2006
Word Count
0
Language
English
Gender
Both
Age Range
-
Category
-

Job Description

Systems Defined specializes in providing staffing solutions that support each phase of the software development lifecycle (SDLC). Our staff has extensive technology experience as well as industry expertise in the financial services, insurance, legal, management consulting, and application development.

Our client is producing a 7 - 10 minute script for a new financial application. Below is a sample script. This project is due to be released within 3 weeks and full scripts will be supplied. Thank you for you interest.

Script:

Market Insight is an innovative Web-based application that delivers a comprehensive, detailed view of your marketing database, empowering you to profile your best customers, build Grade A prospect lists, and make smarter marketing decisions.

With Market Insight you can:

• Understand your customers by their value, frequency, churn, and lifetime value

• Gain more insight by overlaying the in-depth data D&B holds on those very same customers

• Integrate data from third parties to give you the most comprehensive view possible of your customers

• Identify prospects that are most like your best customers

• Increase revenues from existing customers by targeting their entire corporate family

• Prime your sales force to enter new markets with confidence

• Enhance, analyze, and take action

Market Insight uses a collaborative approach to solving marketing challenges. By combining your records with the timely and accurate records in D&B’s global business database, the world’s largest, and using the latest technology, you can easily enhance and analyze the information you already hold on customers and prospects.

With newly enhanced data, the analysis phase becomes more insightful—and more profitable:

• Identify your most valued customers and those that are the riskiest to service

• Create a scoring model to profile and pinpoint the prospects that are most like your best customers

• Understand corporate relationships within a family tree to rank prospects and identify cross- and up-sell opportunities

• Generate a robust prospect list you can
rely on

Your Market Insight portfolio automatically keeps pace with changes in the market because D&B updates its global database each month without interruption to service. D&B also helps you upload new information about your customers at predetermined intervals.
Powered by industry-leading data analysis software

Another Market Insight advantage: you do not require extensive data expertise or IT resources to make use of smarter marketing insights. That’s because D&B has incorporated the expertise of Apteco, supplier of the UK’s leading software for marketing data analysis. In Market Insight, D&B and Apteco have created an application that is easy to deploy and use right away—without the help of your IT department.

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