CWUS Applebees Script

Job #1757

Job Posting Details

Job # 1757 CWUS Applebees Script

Posted Date
Jun 30, 2006 @ 18:35
Respond By
Jul 8, 2006
Word Count
0
Budget
$500
Language
English
Gender
Male
Age Range
-
Category
-

Job Description

We need a warm, confident, engaging voice for a presentation video. Nothing over the top, just enough to create a little excitiment. The voice would read BOTH cards and supers as they appear on screen. No specific time needed.

Pretty simple.


Applebees Presentation

SCRIPT:

SUPER: You want to re-engineer your wine program.

VISUAL: WINE POURING

SUPER: We have the resources to re-invent it.


SUPER: You want to better serve your guests.

VISUAL 2: GUESTS AT TABLE

SUPER: We�re ready to blow away your expectations.


SUPER: We�ve heard you.

VISUAL 3: APPLEBEE�S EMPLOYEE SHOT

SUPER: Now, take a look at how we can help you.

VISUAL 4: APPLEBEE�S EXTERIOR SIGN



CARD: Repeat customers are good, right?

VISUAL 1: HAPPY WINE DRINKERS

SUPER: Wine is now the #1 alcoholic beverage choice in U.S.

DISC: Source: Gallup poll


CARD: Profits are good, right?

VISUAL 2: CREDIT CARD WITH WINE GLASSES

SUPER: Wine consumption is up 58% at casual chain restaurants

DISC: Among core wine drinkers


CARD: Simple is good, right?

VISUAL 3: WAITRESS POINTING TO WINE LIST AT TABLE

SUPER: Our C.O.R.K. Program makes wait staff training easy


CARD: Popular brands are good, right?

VISUAL 4: BLACKSTONE MERLOT BOTTLE

SUPER: Our Blackstone Merlot � the #1 restaurant red wine

VISUAL 4: FAST MONTAGE OF SOME TOP ON-PREMISE BRANDS

SUPER: Plus we have 21 of the top 100 on-premise wine brands
DISC: Source: Restaurant Magazine 2005

VISUAL 4: FAST MONTAGE CONTINUES

CARD: Sell the right brands.

VISUAL 4: FAST MONTAGE CONTINUES

CARD: Succeed with the right team.

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