Noel Furniture Tent Sale

Job #22032

Job Posting Details

Job # 22032 Noel Furniture Tent Sale

Posted Date
Jun 13, 2010 @ 19:10
Respond By
Jun 15, 2010
Word Count
0
Language
English (North American)
Gender
Female
Age Range
Middle Aged
Category
Radio
Market
-

Job Description

DEADLINE EXTENDED TO JUNE 17, 2010.

Looking for a female, 30 - 45, with an elegant, sophisticated delivery without being snobby or ostentatious.

Audience is two-fold:
1. Women who can afford to pay $10,000 for a custom Marge Carson sofa
2. Women who have always wanted to shop at Noel Furniture but couldn't afford it

This special sale will allow both targets to feel they are receiving the best quality at the very best prices.

Direction: Soft-sell, friendly, conversational. NO HYPE WHATSOEVER. Sally Kellerman and Audrey Hepburn-type deliveries come to mind.

This will be a continuing campaign throughout the next few years so we are looking for only one voice to continue with us on our journey.


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