sizzle video

Job #30749

Job Posting Details

Job # 30749 sizzle video

Posted Date
Jan 24, 2011 @ 19:01
Respond By
Jan 31, 2011
Word Count
0
Style
Conversational, Motivational
Language
English (North American)
Gender
Female
Age Range
Young Adult
Category
Videogames

Job Description

Virgin Gaming is building a sizzle video that will educate and excite users to join up and start playing!

It's a short video that needs a voice over to guide the user.

Tone and Manner
• Unapologetically Male: testosterone-fuelled rants, tanks, guns, girls and sports – with a slightly sophisticated “grrrrrrrrr”.
• Playful and Approachable: humorous, smart (not crass), likeable, clearly a community for all skill levels, talk up to our target, no negative stereotypes
• Bold: edgy, engaging with energy and youthful irreverence, perhaps a little controversial, sexy (not sexist), confident (not cocky).
• Simple and Factual: easy to understand, believable, well-supported.
• Knowledgeable and Capable: knows this category inside and out - a clear insider.
• Aspirational: you want to be part of the Virgin Gaming community/lifestyle; we are socially relevant


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