SMS Texting Corporate Video

Job #3079

Job Posting Details

Job # 3079 SMS Texting Corporate Video

Posted Date
Mar 6, 2007 @ 22:01
Respond By
Mar 9, 2007
Word Count
0
Budget
$250
Language
English (North American)
Gender
Male
Age Range
-
Category
Business

Job Description

We are looking for two talents for a business presentation. One, a more mature voice, business-like but not stiff, aproximately 40 years old. The second is a younger voice, aproximately 20 years old, young, upbeat, but not too hip or gimmicky.

Mature VO: VO: Mature Voice

Pliq is a mobile marketing and mobile content delivery company specializing in connecting brands to major Hollywood movies. Through the packaging and delivering of this unique content, Pliq is able to reach consumers via targeted mobile marketing campaigns. Our parent company, Meteor Worldwide, has established deep relationships with brand companies, as well as marketing agencies, thereby supporting all our brand-marketing activities. Pliq’s business is producing and distributing content that is developed for mobile devices.

Brand companies now have a new medium to reach and interact with their target audience. Our proven track record speaks for itself. We aim to be wherever there’s an opportunity to deliver a message.

Branded entertainment is our business and Pliq is our platform.

Mobile marketing now reaches into all genres of media and advertising. Its versatility and usage can now be seen on weekly game shows, major sporting events, and on the evening news. Mobile campaigns are also being utilized within traditional print and radio campaigns. Its uses are as diverse as the lifestyle you chose to present them in.

VO: Younger Voice

Now-a-days, mobile phones are everywhere and more and more people will be able to get their daily information and entertainment from their cells phones. Cell phones allow brands to target consumers at anytime, which ultimately creates a more personal and lasting relationship.

In order to give you a clear picture of a possible campaign, let’s use an example. Columbia Pictures and McDonald's want to team up to give away a trip for 2 to Hollywood for the Spiderman 3 premiere via a SMS campaign. That’s where Pliq comes in.

First there is a call to action. A McDonald’s cup that let’s the Consumer know if they want to win a trip to the Spiderman 3 premiere they must text Spiderman to 858585.

Second, the Consumer receives a response in the form of a question. “What is Spiderman’s secret identity?”

Third upon their reply the Consumer is presented with a prize. Spiderman wallpapers or ringtones and/or a discount during their next visit to
McDonald’s.

By this point the consumer’s info has been captured in the Pliq database. Where they can be targeted for future contest and promotions.

Everyone benefits with Pliq

• An Enhanced Consumer Experience
• Increased Sales
• An additional marketing channel that can reach consumers at anytime.

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