SMS Texting Corporate Video

Job #3080

Job Posting Details

Job # 3080 SMS Texting Corporate Video

Posted Date
Mar 6, 2007 @ 22:01
Respond By
Mar 9, 2007
Word Count
0
Budget
$250
Language
English
Gender
Male
Age Range
-
Category
Business

Job Description

Looking for two male VO talents. One, a more mature voice, business but not stiff, aprox 40 years old. The 2nd is a younger voice, aprox. 20 years old, young, upbeat, but not too hip or gimmicky.
Mature VO: VO: Mature Voice

Pliq is a mobile marketing and mobile content delivery company specializing in connecting brands to major Hollywood movies. Through the packaging and de-livering of this unique content, Pliq is able to reach consumers via targeted mo-bile marketing campaigns. Our parent company, Meteor Worldwide, has estab-lished deep relationships with brand companies, as well as marketing agencies, thereby supporting all our brand-marketing activities. Pliq’s business is produc-ing and distributing content that is developed for mobile devices.

Brand companies now have a new medium to reach and interact with their target audience. Our proven track record speaks for itself. We aim to be wherever there’s an opportunity to deliver a message.

Branded entertainment is our business and Pliq is our platform.

Mobile marketing now reaches into all genres of media and advertising. Its versatility and usage can now be seen on weekly game shows, major sporting events, and on the evening news. Mobile campaigns are also being utilized within traditional print and radio campaigns. Its uses are as diverse as the lifestyle you chose to present them in.

VO: Younger Voice
Now a days, mobile phones are everywhere and more and more people will be able to get their daily information and entertainment from their cells phones. Cell phones allow brands to target consumers at anytime, which ultimately creates a more personal and lasting relationship.

In order to give you a clear picture of a possible campaign, let’s use an ex-ample. Columbia Pictures and McDonalds want to team up to give away a trip for 2 to Hollywood for the Spiderman 3 premiere via a SMS campaign. That’s where Pliq comes in.

First there is a call to action. A McDonald’s cup that let’s the Consumer know if they want to win a trip to the Spiderman 3 premiere they must text Spiderman to 858585.

Second the Consumer receives a response in the form of a question. “ What is Spiderman’s secret identity?”

Third upon their reply the Consumer is presented with a prize. Spiderman wallpapers or ringtones and/or a discount during their next visit to
McDonald’s.

By this point the consumer’s info has been captured in the Pliq database. Where they can be targeted for future contest and promotions.

Everyone benefits with Pliq
• An Enhanced Consumer Experience
• Increased Sales
• An additional marketing channel that can reach consumers at anytime.


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