Celebrate 6

Job #3615

Job Posting Details

Job # 3615 Celebrate 6

Posted Date
May 19, 2007 @ 13:05
Respond By
May 23, 2007
Word Count
222
Budget
$100
Language
English
Gender
Male
Age Range
-
Category
Radio
Market
-

Job Description

Direction - Think Denis Leary. There's a chip on your shoulder. You're passionate about the subject. Start out conversational. You gradually get more and more excited, so by the end you're shouting your words as if you were on stage in front of a horde of people and your enthusiasm sets the crowd on fire.


Radio Spot :60 sec.

V.O.

Okay Rochester cynics, listen up. Yes, we have snow. Fluffy, ski on it, make snow angels with it, snow. Ya know what we don’t have? Earthquakes, tornadoes, brush fires… we’re 100% free of cataclysmic events. And I’m glad downtown isn’t a huge metropolis. People in LA, Boston and Atlanta commute 2 hours… each way! Ooooh, that sounds like fun. And how about those six thousand dollar a month big-city mortgages? Here, you can pay a fraction of that and own a showplace on Park Avenue! Bottom line, we’re one of America’s best kept secrets. Rochester has hot dogs in two colors, three fortune five hundred companies and four beautiful seasons. We have art films at the Little. Indie radio stations. Kick (SFX: BLEEP) museums. And more festivals than you can shake a garbage plate at! We got to stop looking down people and start looking up! Let’s band together and shout to the world that we love our city! That together WE ROCK!!!

TAG

Have you heard? In a totally objective survey, the city of Rochester was ranked the 6th best city in the U.S. Help spread the word. Sign up at weroc.com by June 1st and get cool We Roc gear, plus a ticket to the official kick off the event at City Hall with Mayor Duffy. Get positive Rochester, because together WE ROCK!!!

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About Partners and Napier

Our purpose: liberating promise. Every person, every brand is a promise. But for people, companies and brands to achieve their full promise, we must discover what really makes them important and valuable. And then find new and better ways to forge bonds between consumer and brand, client and agency. That is what we do. That is also our motivation. That is how we liberate promise.

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