Alliance Power

Job #38040

Job Posting Details

Job # 38040 Alliance Power

Posted Date
Jun 22, 2011 @ 15:32
Respond By
Jun 30, 2011
Word Count
-
Style
Confident, Strong
Language
English (North American)
Gender
Male
Age Range
Middle Aged
Category
Telephone

Job Description

We're looking for a really low, commanding male voice, but a natural baritone, not fakery. Our goal with this new account is to have a voice so powerful that all of the other electric/power company advertisements sound weak. We want a deep voice, more charming than robotic, and only slightly country (we love Sam Elliott but he's too folksy for this), just commanding and respectful and all powerful.

Here is the simple end tag line, in a couple versions (in the initial ads, this voice comes in as if from God after a lightning storm that strikes a power plant and lights up a neon Alliance Power sign:

"Harnessing Power for Texas."
"Harnessing Power for Texans."
"Harnessing Electricity for Texans."
"Harnessing Electricity for Texas."



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