charity:water podcast

Job #38280

Job Posting Details

Job # 38280 charity:water podcast

Posted Date
Jun 27, 2011 @ 20:36
Respond By
Jun 28, 2011
Word Count
488
Style
Thoughtful, Genuine
Language
English (North American)
Gender
Male
Age Range
Young Adult
Category
Podcasting

Job Description

The non-profit organization "charity:water" is launching a new initiative this summer called WaterForward. It's a virtual "book" where, when people donate $10 to water projects in honor of their friend, their friend's photo appears in the book's pages (on the site) with all other donors.

The idea is around paying it forward -- you can't get yourself in the book, you can only donate to get your Facebook friends in the book. When your friend donates to put you in, you can then pay it forward by sponsoring other people. 100% of everything we raise on WaterForward will fund clean water projects. The idea is to help end the water crisis one book at a time.

The thing is -- the whole idea behind WaterForward is a bit confusing (it took me a bit to explain it even here in an email). So we're making a video breaking down the process into super simple terms, a short animation with VO.


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