IC Loyalty Program

Job #50365

Job Posting Details

Job # 50365 IC Loyalty Program

Posted Date
Feb 10, 2012 @ 19:20
Respond By
Feb 20, 2012
Word Count
145
Budget
$250 - $500
Language
English (North American)
Gender
Female
Age Range
Middle Aged
Category
Internet

Job Description

A short and visually appealing video overview of IC Group's Loyalty program that will help drive new business, act as a lead generation and educate viewers on the key benefits.

Target Audience
• Primary
o Brand Managers, Marketing Managers, VPs, Digital Strategists and other key decision makers (both current and potential clients)
o Agencies (current and potential)
• Secondary
o IC Group employees (current and potential)
o General public

Presentation Tone/Style:
• Focus on creating an emotional response in the target audience
• Personality: Driven by results, knowledgeable (understands a client’s brand and more importantly their consumers), intelligent, experienced, confident, approachable, occasionally peppered with wit/humor
• Creative approach: Clean, simple, easy to understand, no marketing jargon

We're looking for a light, warm and professional (preferably female) voice talent.

We love what Google has done with these examples:

Indoor google maps
http://www.youtube.com/watch?v=Gy-DI_bWElg&list=UUK8sQmJBp8GCxrOtXWBpyEA&index=23&feature=plcp

Explore Circles Google+
http://www.youtube.com/watch?v=ocPeAdpe_A8

Prefer highest quality .WAV or .AIFF format.


Note from Voices.com: This job posting has been reviewed and approved by Voices.com staff. Voices.com recommends that you slate and name your audition file for this job posting to assist the client in selecting an appropriate candidate.

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