Business Related News Article

Job #7964

Job Posting Details

Job # 7964 Business Related News Article

Posted Date
Jun 6, 2008 @ 18:11
Respond By
Jun 8, 2008
Word Count
English (North American)
Age Range

Job Description

Note from - Client has selected and paid for talent via the SurePay system. Thank you.

I need a voice over recorded for a business related news article that will be uploaded to our company software.

The audience for the article will be English as a second language learners, so I need the article to be really well enunciated. The subject matter might be a bit dry, but I need the voice to sound enthusiastic, like a radio personality. The pace of the reading should be normal and natural.

The article may contain some cell phone technology related jargon, so the voice should be comfortable with the subject matter.

I'll need the voice over recorded and delivered to me within 24 hours of the response deadline.

Selection of the script

Behind Those Web Mergers

Marketers want smarter, targeted online ads. That's driving deals.

Ford's recent marching order for its media buys sounded more like a personals ad than a marketing campaign: Find us women online age 25 to 54, who are independent and business-minded. The prize for delivering this special group of potential buyers? Ford Motor Company would pay big bucks to run more than 200 million ads for its Lincoln Mercury line over three weeks on thousands of Web sites. So Specific Media Incorporated, an online ad-targeting network, dove into its massive data troves, which contain anonymous Web-browsing profiles of 95 percent of the US online population.

Starting April 1, anyone whose Web profile made them appear female and interested in business--such as those who had visited both and --was served a Lincoln Mercury ad when she surfed to a Specific Media network site, such as Merriam-Webster. Specific Media sold ad space to Ford for a good deal more than Specific paid for it--in one case, 62 percent more. And Ford got a higher number of people requesting dealer locations and price quotes than if it had simply blanketed random Web sites with ads. Says Larry Carney, digital group director for WPP Group-owned Team Detroit, which hired Specific Media: "You want to know that every dollar you're spending has a return on investment."

Please access attached .doc file for full script

About the Client

Client's first posting at

neuroLanguage Corporation is the developer of a dynamic software platform that provides a unique system to publish and share any English language content in an interactive, instructional format.

Ready to get started?

Join the #1 marketplace for voice-over talent

Need Some Help?
Contact us for help with your voice over project.