Rick Lance Banner
Rick Lance
/ 5

Rick Lance

Spring Hill, Tennessee, US
Rick Lance Banner
Rick Lance

/ 5 56 Reviews

Rick Lance

  Spring Hill, Tennessee, US


Known as the Voice of AMERICANA! Serving the basic industries that keep America moving. My distinctive sound is aptly beneficial to any project needing a truly heartland North American sound, anywhere in the world. Deep, Warm, Rich, Real, Natural, Story-telling, Friendly, Sexy or Rural, Rugged, Gritty, Sarcastic, Cowboy, Workin' Man/Man's man or Theatrical, Character, Dramatic. Western US accent, Southern US accent when needed... A voice of Heartland USA! From film & corporate documentary to commercial TV & radio to TV program narration, promo and more!


English (North American), English, English (Scottish)


North American, Scottish, US South (Deep South, Dixie, Delta), US Western


Middle Aged, Senior

Special Skills

Audiobooks, Business, Cartoons, Documentaries, Educational, Internet, Movie Trailers, Podcasting, Radio, Telephone, Television, Videogames


I began my voice over career around 1993 in Nashville,Tennessee. Not taking it too seriously at first while busy trying to make it big in the music biz and running my own commercial photography studio. I even had two #1 records as an artist in the secondary US Country radio market. While singing demos in Nashville studios, I was asked to voice a few projects. “You mean just talk?”, I asked. I was starting to find out then that my spoken word was more “unique” than my singing voice. Learning a whole new form of expression, I refined my craft through acting workshops, local theater performances and on-camera work.

As time went by and frustration grew with the music business, I found myself voicing radio/TV ads, music promotions, audio books and corporate videos. Establishing my warm and rugged, storytelling AMERICANA signature sound. One of my agents reps me as "the perfect Americana sound." My voice, face and physical presence match up perfectly and lead me to pursue on-camera work as well.

I’ve become a leading voice for the basic industries that keep America moving forward...construction and manufacturing, agriculture/equine, energy production, community banking, finance and insurance as well as outdoor sports, travel and tourism, education and entertainment. I am a colorful voice for film, television, museum and corporate documentary and audio books. My combined background of music, acting and photography have shaped me into a seasoned voice over artist with a great “ear” for audio and an imaginative “eye” for the visual.

*The Voice of Life Care Centers Of America

*The Voice of Addicted to the Outdoors (Outdoor Ch, Sportsman Ch, Versus) - Narration
*The Voice of Headhunter Chronicles (Sportsman Channel) - Narration
*Country Boys Outdoors and On the Road TV shows

*KUAC TV Alaska - Station ID voice

*The promo voice of Championship Bull Riding (CBR) on GAC-TV.



BA Fine Arts, Spokane Falls Community College
US Naval School of Photography
Owner of Commercial Photography business for 18 years
Various acting for camera and stage workshops
Local theater
TV commercials
Music/Corporate videos
Musical stage performances as a singer/musician and recording artist
Avid Fitness & Weight Training
Western Horseman
US NAVY veteran


  • Microphone

    Neumann TLM 103, Miktek CV4, MXL 909, Rode NTG2, Heil PR40

  • Computer & Software

    Two Apple iMacs w/Logic

  • Special Equipment

    All Pro Broadcast Quality Studio w/Telos Phone Patch, Roland DAW, IpDTL for remote recording

  • Delivery Methods

    Email, FTP, CD or Pony Express

  • Turnaround Time

    24 hrs or sooner

Service Description

I do offer my full production services for an additional fee. Such as adding a music and/or SFX bed to my voice over. Just ask me for a quote per project. I have a $150.00 minimum charge on any projects I voice regardless of script length.

MY PROMISE TO YOU: You'll always receive my best efforts to make your project shine! I believe part of my job is to "breathe life into the copy." Since I know that's what you're hiring me for. And I'll do it creatively, expediently and with passion. I'm on your team too!


“Rick Lance is a consummate voice-over professional. His versatility is a real plus. He can give you the dramatic bass read, as well as a lyrical baritone every-man read. His voice is the voice of the future. His business acumen and professionalism, is what your company needs today!” - Rodney Saulsberry, Voice Actor

Rodney Saulberry - Voice of Zatarain's, Twix, Toyota

“As a member of my Silver Inner Circle voice talent coaching group, Rick's talent and professionalism really stand out. He has a great set of pipes and top notch studio chops. I would recommend him wholehartedly to anyone seeking a voice talent.. He is responsible, reliable and personable. You can't go wrong!”

Susan Berkley , Owner , The Great Voice Company, Inc

The Great Voice Co., Susan Berkley, Voice of AT&T

"I happened to stumble across Rick's services on the Voice 123 Web site•his voice-over tryout shined amongst several dozen potential narrators we screened for our stuntman documentary, Hell Drivers: America's Original Crash Test Dummies."
We asked Rick to give us a storyteller voice that would simultaneously come across as rugged yet friendly with a touch of a Southern drawl. Those are nuances, we recognized, that are not easy to pull off in a consistent manner. Rick was easy to work with and pleasantly put up with our perfectionist attitudes! He is the consummate professional…"

Award Productions Inc, Darren Garnick

"I just have one word for the audio: beautiful, just beautiful!" "It's perfect my friend! It's exactly as I thought it would be, you are the greatest Rick. I can't wait to mount it to see how it goes with the music."

JL Media Producciones, Bavaro, Dominican Republic, Ramon Galvan

"You are a Voice Over ROCKSTAR! Seriously, Thank you very much and they are going to love it."

Bauhaus Media Group, Bo Wich

“We were hoping once we heard them both read one of the versions would jump out at us more, but you did such a great job your making our decision tougher. The recordings sound fantastic! Just what we wanted.

Jonathan Schild
Video Production


WONDERFUL! Thank you for an outstanding read! You put so much life into such boring copy. Thanks to you, I'll get the ooohs and ahhhhs I'm looking for.

Take care, and thanks again!

Lawrence Pacheco, Personal book project

Private Project

"The perfect Americana sound!"

Pastorini Bosby Talent, Houston, TX

"... it gave me goosebumps!"

Lovette Services, Portland, OR, CEO Dan Lovette

"Being a new customer to Voices.com, I wasn't really sure how this would go or what to expect.
Rick Lance responded quickly, was easy to work with, and finished the project days ahead of schedule. I will definitely by utilizing his services again soon. It was a great experience."

Driver Solutions, Indianapolis, IN, Mike Curts

"Just listened to it and it sounds great! I turned it up real loud and all of my coworkers flocked to the computer to listen…"

Grid Creative, Northwest Lineman College, Josh Wiese, Media Producer

Voice Over Clients


Toyota Tundra - Gulf States Toyota
Harley Davidson
Jiffy Lube
John Deere
GlowShift Auto Gauges
Sony Entertainment
CBS Records
Coca Cola
CNBC India
United Way
Prostate Cancer Research Foundation
Life Care Centers of America
Level Field Institute
Millionare Blueprints
Thrivent Financial
Edward Jones Investments
US Army
KUAC TV Alaska One
National Reining Horse Association
Downunder Horsemanship
Featherlite Horse Trailers
Pard’s Western Shop
Dolly Parton’s Dixie Stampede 2008
Championship Bull Riding 2008
State of Tennessee
State of Oklahoma
Witte Museum
Museum Works
Cartoon Gems
Cast Software

Payment Terms

Hire Rick as a voice actor. Payment is made through Voices.com SurePay, an escrow service that guarantees your work is done to your satisfaction. Send payment securely by Visa, Mastercard or PayPal through Voices.com then download your files from the website.

Watch a video to see how to make a payment

Next Steps

To contact Rick Lance about your project, request a quote today. We'll walk you through the process step-by-step. It's fast and easy.

Watch a video and learn how to request a quote

  • Television
    / 5 Jordan Freeman for Job #204997 Voices.com :30 TV Spot Thank you for being so prompt, accommodating, and a pleasure to work with. I look forward to more projects together in the future!
    Nov 8, 2016
  • Internet
    / 5 ALEX AVELLA for Job #207654 UBI
    Nov 7, 2016
  • Documentaries
    / 5 Jordan Blake for Job #207957 Voices - Seeking narrator for the Brotherhood of Thunder Documentary Thank you! You did a great job!
    Nov 4, 2016
  • Television
    / 5 Jordan Freeman for Job #201218 Voices.com North Carolina Southern Accent TV spot Thank you for being so prompt, accommodating, and a pleasure to work with. I look forward to more projects together in the future!
    Sep 12, 2016
  • Television
    / 5 Ian Callander for Job #192635 Voices.com - TV political :30 spot AMAZING WORK!
    Jul 22, 2016
  • Radio
    / 5 Ian Callander for Job #192926 Voices.com - Radio (GA) Drew Ferguson AMAZING JOB!
    Jul 14, 2016
  • Television
    / 5 Thomas McDonald for Job #190520 VR Revison Great work!
    Jun 15, 2016
  • Internet
    / 5 Thomas McDonald for Job #187674 Quick Truck Commercial Hit the nail on the head! Great work! Thanks Rick!
    Jun 15, 2016
  • Internet
    / 5 Jeffrey Allen for Job #187799 Voices - client looking for great Mans-man Male Talent for Pick Up Truck craftsman VOs Great work!
    Jun 6, 2016
  • Internet
    / 5 Jordan Monaghan for Job #181410 1320 - Diesel Fuel Informational Video - Adult
    May 25, 2016
  • Internet
    / 5 Rick Wells for Job #182732 A Trip To The Moon - Voice of The Narrator Rick is an outstanding voice talent! He gave me a perfect take for the audition! If you are looking for a deep, booming, cowboy-type voice Rick has the sound you are in search of.
    May 3, 2016
  • Business
    / 5 Dominic Faucher for Job #181981 AGENCY DEMO REEL Epic Work from mister Lance.
    We will surely hire him again soon for our projects.
    He clearly understood, followed instructions, revised and delivered exactly the result we were looking for.
    Great to know people like Rick are available on online platforms like voices.com.

    May 2, 2016
  • Business
    / 5 Christian Stoehr for Job #179403 FLAG-337 Great job!
    Apr 12, 2016
  • Business
    / 5 Max Fannin for Job #176084 Vicens Forns Photography Rick was excellent to work with. Great response time and amazing voice! I highly recommend Rick!
    Mar 1, 2016
  • Internet
    / 5 Stephanie Dickson for Job #154144 Voices.com - 1.5min internet - Tommy Lee Jones-Sounding Voice AMAZING JOB!
    Jan 21, 2016
  • Cartoons
    / 5 fabio catani for Job #168904 Tok TV
    Jan 9, 2016
  • Educational
    / 5 Chris Macdonald for Job #162643 Water Quotes Part 2 Awesome!
    Nov 2, 2015
  • Business
    / 5 Benny Shoko for Job #158037 B-G Very good job
    Oct 21, 2015
  • Business
    / 5 Bryson Moore for Job #158740 Terral River Service #2 Excellent job and fast turnaround!
    Oct 8, 2015
  • Internet
    / 5 Trevon Buccione for Job #154604 Voices - Internet - Sam Shepard Sound-a-like Fantastic files!
    Sep 4, 2015
  • Educational
    / 5 Chris Macdonald for Job #153979 Water Quotes Awesome!
    Sep 1, 2015
  • Business
    / 5 Trevor Roberts for Job #153035 Trickling Springs Re-Brand Explainer
    Aug 25, 2015
  • Business
    / 5 Scott Edwards for Job #145378 High Rise Condo Promo - A narrative story Excellent.
    Jun 18, 2015
  • Business
    / 5 fabio catani for Job #141534 Emotional speech - NOON 2.0
    May 5, 2015
  • Business
    / 5 Jameson Rodriguez for Job #138925 Generations FCU 75th Anniversary Video
    Apr 21, 2015
  • Internet
    / 5 Derek Davidson for Job #137080 Custom Airstream Mattress Explainer Great voice! Thanks a lot!
    Mar 30, 2015
  • Business
    / 5 Tiu Yee for Job #127857 Find Your Voice internal promo
    Dec 30, 2014
  • Internet
    / 5 RetroMotion Creative for Job #120340 Phoenix Feeds & Nutrition Rick Lance is awesome!
    Dec 3, 2014
  • Movie Trailers
    / 5 James Buzzacco for Job #117782 Creative Doorway Cinematic Commercial I would love to obviously count on you for future projects Rick. Your Godly gift is quite cool!!!!!!!
    Sep 11, 2014
  • Internet
    / 5 Kenny Schnurr for Job #107919 National Energy Security It is a pleasure to work with Rick. Besides having the voice that you would expect to hear in a hi budget commercial, he is very professional in understanding what the client needs. Working hard to review materials and to get things right the first time. Also flexible in addressing issues that may need special attention. Very happy to have chosen Rick.
    Aug 15, 2014
  • Business
    / 5 Noel Abbott for Job #108849 2-minute Explainer Video: "Spy" Theme Rick took this project on short notice and saved our company's explainer video project! He provided us with two readings of the script we gave him and fulfilled the project brief perfectly. Truly professional work with character and personality, prompt communications, and our deadline was met. We couldn't have asked for anything more: if you're looking for a voice that says "Americana," Rick is well worth the investment!
    Jun 5, 2014
  • Internet
    / 5 Derek Cheng for Job #106237 Spready the Spreadsheet Video VO Rick is a real professional with a classic voice. We got what we needed in a single take and he went and improved it more after we awarded the job.
    May 16, 2014
  • Business
    / 5 Jonas Torgersen for Job #105696 BMW Radioadd - The Skier Great job! Thanks alot
    May 9, 2014
  • Internet
    / 5 Clayton Smith for Job #101318 Tony Lama Signature Series Rick knew how to capture the tone of the our job perfectly. His responses to my questions were timely and professional. 10/10, will work with him again.
    Mar 28, 2014
  • Radio
    / 5 Travis Story for Job #101881 Radio Ad for Southern State Senator Candidate Missy Irving Rick is great as always, I love working with this guy, his voice is perfect in so many situations.
    Mar 26, 2014
  • Business
    / 5 Brian Glazen for Job #99366 Helix Linear Great job!
    Mar 14, 2014
  • Internet
    / 5 Dana Saint for Job #96705 Iceland Excellent to work with, turn around time was very past. Will definitely be working with Rick again
    Feb 10, 2014
  • Television
    / 5 Allen Matthews for Job #94069 Kut Master Knives Well done!
    Jan 30, 2014
  • Internet
    / 5 Jack Borcherding for Job #92288 Cabela's Club Signature Outdoor Adventures Rick,

    Awesome job, the VO really ties the video all together. Fast turn around and great to work with.


    Jack Borcherding
    Dec 10, 2013
  • Television
    / 5 Joseph Mullins for Job #92056 Home Security 30-Second TV Spot A great warm voice. Perfect for our project! Nice work, Rick!
    Dec 6, 2013
  • Internet
    / 5 Maverick Media for Job #84494 Videogame Trailer - Short Great site, great talent, great experience - thanks :)
    Sep 5, 2013
  • Documentaries
    / 5 Radkey Jolink for Job #68634 Skelton Bio
    Jan 17, 2013
  • Internet
    / 5 Nathan Fletcher for Job #56520 Ride Presents: Reining
    May 25, 2012
  • Internet
    / 5 Nathan Fletcher for Job #56521 RIDE Presents: Working Cow Horse
    May 25, 2012
  • Television
    / 5 Travis Story for Job #55049 Political Commercial Rick's voice is great, sound of the heartland. I also appreciate his super quick response.
    Apr 30, 2012
  • Internet
    / 5 Bryan Thompson for Job #47172 Lovett Web Spot Easy to work with, helped us out with a last minute job request, and delivered to us within a pretty crazy deadline. Great voice, and talent!
    Jan 31, 2012
  • Business
    / 5 Brian Glazen for Job #47966 ABB-Azipod Rick has been great to work with! Very professional in all aspects, from his communication skills to his keen ear for detail. Ricks voice is enamoring and sincere, it truly reaches into the heart of the listener. A true and talented artist.
    Jan 4, 2012
  • Television
    / 5 Tom Rayburn for Job #39450 Living Your Land Television Rick is easy to work with and a true professional. One phone conversation and he nailed it. Thanks Rick
    Aug 3, 2011
  • Internet
    / 5 Wayne Ferris for Job #35852 Frugg Video 1 & 2
    May 20, 2011
  • Internet
    / 5 Jason Detar for Job #29685 Voice over for Web Demo Video Fast, easy to work with, high quality product, a pleasure to work with!
    Jan 5, 2011
  • Educational
    / 5 Patricia McDonald for Job #27899 Demand Media Seeks Male and Female Voice Talent ASAP
    Nov 16, 2010
  • Educational
    / 5 Patricia McDonald for Job #27933 Rick lance second half payment for Demand Media We found the extra cartoon voice comment "your a big boy now" (not included in the script) a bit unprofessional. Located at the end of the oil Change video, it was caught and edited out before production, thankfully.

    Nov 16, 2010
  • Television
    / 5 Dan Manatt for Job #24299 Old Soldier Rick was outstanding – pitch perfect for the job!
    Aug 25, 2010
  • Radio
    / 5 makkai zsolt for Job #17685 Megadance Radio Rick Lance,

    I can only say that the job is very well done!

    In details:
    - Immediate response to my call for the job.
    - Although I set a close deadline, and it was right after the New Year's Eve he committed to the given job openly showing great flexibility. (To be honest I did not expect the job to be finalized so quickly)
    - In couple of days after clarifying the details I had the first complete session for checking.
    - Another day or two and the show was ready for broadcast.
    I did not mention that he has a uniquely warm and deep voice that our radio was exactly looking for.

    Thank You again Lance on behalf of Megadance Radio from Hungary!
    Apr 14, 2010
  • Business
    / 5 Joel Park for Job #16556 Sky Ranch Family Camp VO sounds great, Rick! Thank you for your good work and quick turnaround!
    Nov 12, 2009
  • Business
    / 5 Kylee Wall for Job #14776 ADAPT Credit/Debt Collection Scoring Presentation Being a new customer to Voices.com, I wasn't really sure how this would go or what to expect. Rick Lance responded quickly, was easy to work with, and finished the project days ahead of schedule. I will definitely by utilizing his services again soon. It was a great experience.
    Aug 20, 2009