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Adidas Sneaker History Urban Voice

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Voice Over • Video Narration
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Description

Adidas talks about its sneaker history of the Forum 84 sneaker in an urban hip way

Vocal Characteristics

Language

English (North American)

Transcript

Note: Transcripts are generated using speech recognition software and may contain errors.
what makes a pair of sneakers valuable chinese sneaker heads perceive its celebrity design collapse. Limited edition lottery or having resale value that's worth a kidney. Adidas Originals was launching form 80 for a revival of a classic that sparked the O. G sneaker head culture in the west. But for the chinese gen z, it looks like a basic shoe. What makes a pair of sneakers valuable chinese sneaker has perceived its celebrity design collapse limited edition lottery or having resale value that's worth a kidney. Adidas Originals was launching form 80 for a revival of a classic that sparked the O. G sneaker head culture in the west. But for the chinese gen z, it looks like a basic shoe what makes a pair of sneakers valuable chinese sneaker heads perceived celebrity design collapse limited edition lottery or have a resale value that's worth a kidney. Adidas Originals was launching form 84 a revival of a classic that's worked the O. G sneaker head culture in the west. But for the chinese gen z it looks like a basic shoe. The brand launched the unlimited edition. The shoe that lost countless Adidas shoe designers form revived the sneaker culture that champions originality, creativity, inclusivity. The sneakers were turned into a platform to inspire unlikely shoe designers to collaborate and reinvent countless one of a kind forms on Wechat. Adidas Originals created a social gaming crm hub that turned grassroots sneaker head communities into Adidas shoe designers. They can deconstruct and reinvent half a virtual shoe then challenge a friend to reinvent the other half The top three most popular designs were turned into real form 84 kicks. Select designers were invited to an exclusive shoemaker lab to bring their designs to life. Select designers were invited to an exclusive shoemaking workshop to bring their designs to life. It produced more new shoe designers than the size of a small country and an unlimited media and social bus, the shoe that launched countless Adidas shoe designers, the unlimited edition Form 84.