Scholarly / Academic / Science - Excerpt from \"Creative Control\"
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Vocal Characteristics
Language
EnglishVoice Age
Middle Aged (35-54)Accents
North American (General) North American (US General American - GenAM)Transcript
Note: Transcripts are generated using speech recognition software and may contain errors.
Chapter one, creative control. Creative control usually refers to the power to exercise final authority over the planning and execution of a film, a song, a performance or some other cultural product. The guarantee of creative control is often a hard fought clause in contracts of musicians, writers, filmmakers and other creatives. And there exists an entire mythology around the pursuit of creative control. Fabled stories of directors, musicians and even pro wrestlers who dared fearlessly to wrest creative control from the clutches of executives and all those who might pursue profit over artistry, depending on your point of view, those stories elicit either admiration or a laugh. Either way. My point is not to draw an imaginary line between the artistic intentions of creatives and corporate profiteering, but to highlight the work involved in cultural production and in doing so, highlight tensions between capital and labor in the culture industries. Struggles over creative control are ultimately struggles over who controls creative labor, placing creativity front and center as part of the contested terrain of work, especially today. When creativity no longer finds its sole remit within the gilded lives of aura, filmmakers or visionary songwriters