A laid back style with a bit of swagger is what was asked for. I imagined myself as the cool and collected Matthew McConaughey while performing this spot.
Young Adult (18-35)
North American (US General American - GenAM)
Note: Transcripts are generated using speech recognition software and may contain errors.
Settle into the driver's seat of the Mazda CX- 30 and discover a cabin designed to make you feel confident and inspired. The luxurious interior includes a premium Bose audio system, delivering an immersive experience for a memorable soundtrack to your drive.
Everyman, Guy Next Door, Spokesperson, Regular Joe, Real Person, Articulate, Authentic, Believable, Casual, Conversational, Engaging, Friendly, Relatable, Approachable, Charismatic, North American (US General American - GenAM)