We’re living in the Age of the Customer, where endless choice for products and services prevails. How do you ensure that your audience doesn’t tab away from your content?
Jonathan Kochis, Founder of UX Research and Design firm ResIM, explains how understanding the customer journey can unlock powerful stories that your customers both want and need. Today he shares how you can create a great user experience that will delight and entertain your audience – so you can make fans and customers for life.
Bonus: Stay tuned to the end to get a sneak peek into how artificial intelligence and virtual assistants like Amazon’s Alexa are going to shape how companies connect with people in the not-so-distant future.
Learn more about Jonathan Kochis and ResIM.