Podcasts Voice Branding Producing Innovative Audio Campaigns with Armando Merlo
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Producing Innovative Audio Campaigns with Armando Merlo

David Ciccarelli
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On this episode of the Voice Branding podcast, we welcome Armando Merlo. Armando is a multidisciplinary creative producer with a background in digital, web motion and experimental marketing. He currently works as the lead producer at Yahoo’s brand’s creative team, overseeing the creative production of Yahoo Sports and Yahoo Finance, two of their most successful properties and most well known. Listen in as Armando and David dive into innovative audio campaigns for Yahoo Sports.

Mentioned in the show: https://www.yahoo.com/lab/firstbounce/index.html

David Ciccarelli
David Ciccarelli is the Founder and Chief Executive Officer of Voices. As CEO, he is responsible for setting the vision, executing the growth strategy and managing the company on a day-to-day basis. He's been a finalist of the EY Entrepreneur of the Year Award and a Canadian Innovator Award. He often writes about his entrepreneurial journey in the Wall Street Journal, Entrepreneur, Forbes and for M.I.T. Executive Education. He graduated with honors from the Ontario Institute of Audio Recording Technology and is a graduate of Harvard Business School.
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