RAW AUDITION: Sam Elliot type sound, deep, gravelly, blue-collar
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1176
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Description
Vocal Characteristics
Language
EnglishVoice Age
Middle Aged (35-54)Accents
North American (General) North American (South West - Texas) North American (US General American - GenAM)Transcript
Note: Transcripts are generated using speech recognition software and may contain errors.
in 2019 Kingsford had a funny problem, with 80% market share nearly 100% brand awareness. There was simply little left it gain with traditional awareness advertising. So with grilling season approaching, what could the brain due to keep grillers engaged in talking about Kingsford, the brand team joined forces with another summer ritual, Major League Baseball, and asked Electro to create a new, non traditional brand experience.