English, Professional, Narration, audio book

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Description

This is an excerpt from the book, The Innovator. Read, recorded, edited and produced by yours truly.

Vocal Characteristics

Language

English

Voice Age

Young Adult (18-35)

Accents

North American (General) North American (US General American - GenAM)

Transcript

Note: Transcripts are generated using speech recognition software and may contain errors.
Successful innovators. We now turn to four effective types of innovators. First we'll discuss corporate innovators and then we'll turn our attention to entrepreneurial innovators. Both are important for many people owning their own successful business and building it into something great is the american dream. This is true for people in many countries, not just the United States, nearly 90% of new businesses fail in the first several years and 10 years after they launch, only about 3% are still growing and flourishing. These dismal numbers are of course sobering. For many would be entrepreneurs, but there are reasons for such high rates of failure. One of the most important is simply that wanting to own a business is not the same thing as having the skills needed to make it successful. There is a gap between the dream of business leadership and the reality. A significant part of this gap is innovative leadership. Those who have it nearly always find ways to succeed, those who don't don't without innovative skills. Small businesses always struggle right from the beginning, all the way to the end.