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Sound, Silence, and Sales: The Balancing Act in Ads
In this blog, we'll delve into the nuanced world of advertising, exploring the roles of sound, silence, and voice over; and how they can be harmonized.
How to Amplify Realism in Advertising
Here are some of the ways that brands amplify realism in advertising through diversity and inclusion, social causes and values, and ASMR and Foley effects.
License Like a Pro: Navigating Audio and Video...
Licensing allows content creators to use intellectual property legally. Understanding the nuances of licensing is crucial.
From Static to Dynamic: The Animation Ad Revolution
In this blog post, we'll explore how animation has changed the advertising game, and why it's become an indispensable tool for businesses.
The Art of Voice Over: Making Every Word Count
The art of voice over lies in using a few carefully selected words to convey a message, a feeling or a story. Let's talk about making every word count.
Creating Compelling Audio Ads: Unveiling the Secrets...
Let's explore some of the ways elite advertisers use audio to make successful and memorable campaigns that connect with audienes and drive sales.
From London’s Streets to Oxford’s Halls:...
Let's look at the British accent, its regional variations like Received Pronunciation, and some of the ways you can learn or perfect your delivery.
How to Get Into Character: A Comprehensive Guide to...
Before you get in front of the mic, do you have anything special that you do to get in the ‘zone’ for voice acting performances?
What Are Binaural Microphones?
In this article, we'll delve into the world of binaural microphones and explore the handful of benefits they offer to voice actors.
What Are Shotgun Microphones?
In this blog post, we're diving into the world of shotgun microphones, with a focus on two standout models: the Rode NTG3 and the Sennheiser MKH 416.
Get the Best Text to Speech Experience in 2024
In this blog, we’ll dive into how TTS can make lives easier, as well as provide engaging audio content from written sources almost instantly.
How Do You Edit a Synthetic Voice?
In this blog post, we explore the potential of synthetic voices and how text-to-speech & voice cloning technologies can be used for audio recordings.