Writing

An old-time radio sits on a wood shelf next to a plant and some books
Writing
How to Create Effective Radio Ads

Radio advertising has remained one of the most effective promotional channels for advertisers. Here’s how to make it work for you.

Actress Milana Vayntrub in AT&T commercial
Writing
Who Is the AT&T Commercial Girl?

What is the name of the iconic AT&T commercial girl, and which aspects of her performance help make AT&T's ad campaigns such a success?

commercial length
Advertising
The Best Length for a TV Commercial

The best TV commercial length has been debated among advertisers for decades. Learn why some lengths of TV commercials are more effective.

A woman using a bullhorn
Writing
How to Create Audio Ads: 8 Tips for Digital Advertising

Audio ads are the most effective form of media advertising. Read our detailed guide on how to create audio ads, to ensure you're equipped.

Group of people laughing in a dark movie theatre
Writing
Comedy Movie Trailer Scripts

Are you writing a comedy movie script or recording demos for a movie trailer? Use our comedy movie trailer scripts to get started.

Hands holding a tablet with words on it
Writing
What Is a Transcription?

What is transcription, how is it used, and what are its benefits? This article takes a look at this powerful and often overlooked tool.

Two people recording a podcast
Creative Inspiration
Using Customer Data to Enhance Your Podcast

Podcast marketing is taking the world by storm, but are you using customer data to make your podcast the best it could be? Find out how.

Person typing on a laptop with a microphone in front of him.
Writing
How to Transcribe a Podcast to Grow Your Audience

When it comes to podcast transcription, there are three methods to choose from: automatic transcription, finding a service, or DIY.

bespectacled, bearded man sits at laptop on conference call
Writing
How to Speak to the New Remote Work Audience

We explain how to speak to the new remote work audience by answering the top search queries related to the future of work.

A man with dark hair and ear buds in his ears, holds his cellphone in both hands and smiles, enjoying what he is listening to.
Inspiration
Your Guide to Podcast Advertising in 2021

Podcast advertising is exploding. Here's what you need to know about listener demographics, benefits, ad formats, insertions, and more.

A woman interviewing a man for a podcast in a contemporary and branded office setting.
Inspiration
4 Benefits of Podcasting for Brands in 2021

There are 4 key benefits of podcasting for brands. Discover what they are and why they matter to brand marketers and podcasters everywhere.

Realtor showing a couple a home
Writing
Real Estate Sample Scripts

Take a tour through these real estate sample scripts that will inspire you to create a real estate ad of your own.

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