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Explainer Video Sample Script for Advertising

Keaton Robbins | December 18, 2020

A young woman jovially applies makeup

For Clients Looking for Explainer Video Scripts

These explainer video scripts include specifications like voice age, gender, job description, role, accent, etc., similar to voice over job postings on Voices. 

In this article

  1. For Clients Looking for Explainer Video Scripts
  2. For Voice Actors Looking for Explainer Video Scripts
  3. 60-Second Explainer Sample Script
  4. 30-Second Explainer Sample Script
  5. 15-Second Explainer Sample Script

So, if you’re looking for a voice actor, the next time you post a job on Voices, you’ll know what job posting format will attract the best auditions. This formatting helps voice actors understand your overall vision, and bring it to life in their read.

For Voice Actors Looking for Explainer Video Scripts

Feel free to use these explainer video sample scripts for your demo and/or for practice! Keep in mind that when auditioning for jobs, it is recommended to only provide a small portion of the read in your audition. For example, a 7 to 15-second read of a 30-second script will suffice.

Client:

Millennial Skin

Voice Age:

Young Adult

Gender:

Female

Job description:

Millennial Skin is an emerging, indie skincare brand that is targeting a diverse audience. They understand the pressures of social media and want to break unattainable beauty standards through their products. Their overall goal is to inspire men and women to be comfortable in their skin, believing that their sheer makeup and affordable skincare can help customers feel confident and empowered. The brand is highly inclusive, featuring people from diverse backgrounds in its marketing campaigns.

As an indie brand, Millennial Skin uses very clean and minimal packaging. They want their brand image to seem effortless and cool, just like the aesthetic of their products. 

Art Direction:

We are looking for a young female voice, someone who can be the girl-next-door, but also confident and cool. Being cool means believing in what you’re saying, without being overly excited. Slightly emphasize the words that appear in all caps.

Category:

Explainer Video

Industry:

Advertising

Style:

Friendly, Inspirational, Attractive

Language:

English

Accent:

US General American

Word Count:

60-seconds: 104 words, 30-seconds: 62 words, 15- seconds: 34 words

60-Second Explainer Sample Script

We are Millennial Skin, a beauty brand that believes in real beauty.

We know that you’re tired of trying to accept unattainable beauty standards because we are really tired too. We say NO to scrolling through photoshopped images and YES, to loving ourselves more and more everyday.

[A young woman getting ready in a well-lit apartment, applying the Millennial Skin Hydrate moisturizer and makeup.]

Millennial Skin celebrates real people like YOU, because beauty standards don’t exist. 

You, me, him, her, we’re all beautiful. [camera pans to faces on the street.]

We formulate the best skincare and makeup products from the highest quality and responsibly sourced ingredients, like aloe vera and snail essence.

Allowing you to enhance your features and improve your overall skin texture.

Discover our range today.

[Woman’s freckles and moles showing through her makeup application.]

30-Second Explainer Sample Script

We are Millennial Skin and we believe in breaking every unattainable beauty standard that society has ever made. 

Millennial Skin believes in celebrating real people, with real skin.

We formulate skincare and makeup products made from the highest quality and responsibly sourced ingredients like aloe vera and snail essence, that allow your true self to peek through.

Discover Millennial Skin. Discover YOU.

15-Second Explainer Sample Script

Millennial Skin is all about celebrating real people with real beauty. We believe in breaking unattainable beauty standards by formulating products that allow your real self to shine through.

Discover Millennial Skin. Discover YOU.

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Comments

  • Avatar for Marcela Mendoza
    Marcela Mendoza
    March 13, 2021, 5:25 pm

    I love makeup and skincare! I’ve been watching such related videos and listening to this kind of audio for years and would love to bring this narrative to life!

    Reply
    • Avatar for Oliver Skinner
      Oliver Skinner
      March 16, 2021, 10:54 am

      Hi Marcela,

      You’re more than welcome to use this sample script to record a voice over demo of your own. Then, after you sign up for a Voices account, you’ll have the opportunity to audition for voice over jobs for explainer videos and advertising.

      Reply
      • Avatar for Vinay Nilkanth
        Vinay Nilkanth
        March 25, 2021, 2:04 am

        Hey Oliver,

        May i use the the above scripts for my Vo demo ?.

      • Avatar for Oliver Skinner
        Oliver Skinner
        April 1, 2021, 10:21 am

        Yes!

  • Avatar for Nora S. PACHECO
    Nora S. PACHECO
    May 18, 2021, 4:43 am

    Im interested to be one of the reader

    Reply
  • Avatar for Isabella Rago
    Isabella Rago
    July 1, 2021, 7:03 am

    I love the idea of this makeup brand , I would really like to use this sample script for one of my voice over demos.

    Reply
    • Avatar for andrew
      andrew
      July 5, 2021, 2:43 pm

      Please do, Isabella! These are available to help you build your demos and perfecting your professional voice.

      Reply
  • Avatar for Shittu Khayraat
    Shittu Khayraat
    July 22, 2021, 1:19 pm

    I love the how the script is crafted!
    May I please use it for my demo?

    Reply
    • Avatar for andrew
      andrew
      July 22, 2021, 2:28 pm

      Absolutely! Feel free to use these scripts for demos or just to get extra practice

      Reply
  • Avatar for Claire
    Claire
    September 10, 2021, 6:35 pm

    I love listening to this kind of advertisement. They are soothing to my ears.

    Reply