Audiobook-non fiction

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Audiobooks
387
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Description

Here's a book I narrated for Pat Timmons on Empathy Marketing.

Vocal Characteristics

Language

English

Voice Age

Middle Aged (35-54)

Accents

North American (General)

Transcript

Note: Transcripts are generated using speech recognition software and may contain errors.
introduction empathy. Where are you On November 7th, 2020 the word empathy shined brightly on millions of devices in the United States. As joe biden delivered his acceptance speech The year 2020 will go down in history as one of the most tension filled in America with a high stakes presidential election, civic unrest and a global pandemic. It was hard, it is still ******* november 7th however, Joe biden delivered his president elect acceptance speech with the words America chose empathy beaming behind him while empathy is used quite often as a buzzword. This action seemed to be very intentional. No matter what party you voted for during this election, it's clear that our country is divided right in half 50 50 the United States of America feels like pure irony at this point, especially in the midst of a global pandemic. Killing thousands of people every day. Division runs even deeper through pop culture, sports entertainment and more for years. People love the attention of hating a sports team because they love another team. Music fans always claim that their favorite artists is superior to another major artist. This tension is strong and ever present. It is what our society eats drinks and breathes. I'm guilty of it and I'm sure you are too. So how do we overcome this division? It all comes to that word that beamed on November seven 2020 empathy In 2020 over 3.6 billion people were using social media worldwide. A number projected to increase to almost 4.41 billion in 2025 10 Kosovska 2021. Social networks are changing constantly and growing at an incredible speed. More than half of the people on Earth use social media Kemp 2021 whole crowds are doing tiktok dances at clubs. Don't ask 2021. The exponential growth of social media affects us more than we realize. And psychologists are trying to determine how. The International Journal of Mental Health Systems published a study that focused on social media's effects on personality, our ability to evaluate risk and development, Zayad Zarzuela and a Wang 2018 This research alludes to the fact that psychologists are concerned about the effect that social media has on these areas and that there are many unknowns. Social media plays an increasing importance in our society. Companies need to slow down their use of it as a marketing tool and treat it like more of a way to connect with one another. Companies that understand that their brand plays a big role in the lives of their consumers from a psychological perspective and an entertainment perspective will win. But how do they tactfully do that with empathy