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Digital Advertising

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Why Voices.com is the World’s Source for Digital Advertising Voice Actors

Voice over, fast

Get high-quality auditions and a quote that fits your budget. Our talent often complete jobs in 24 hours or less.

Signature voices

With voice actors speaking over 100 languages and dialects, you can find your signature voice at Voices.com.

Experienced actors

Our voice actors have completed over 74,000 digital voice over projects. Plus, many offer editing services too.

Digital Advertising Voice Over Requirements

Fast turnaround

Releasing a trending digital ad can be tough. You need voice actors who can turn around a voice over quickly.

Brand recognition

A signature voice can make your brand easily recognizable, as well as strengthen your brand’s image.

Skilled voice actors

Professional voice actors who can edit and record advertisements, save you time and money.

Mic

Get access to the world’s top voice actors

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Voices.com is trusted by the world’s most prominent brands

Cisco
Bell
Shopify
Hulu
Microsoft
GoDaddy

Voices.com in Action

At Voices.com, the number of project types that we can help you complete are nearly endless.
Our digital advertising clients rely on us for all their voice over requirements.

How Voices.com works

Learn how Voices.com makes finding professional voice actors faster and easier than anyone else.

Voices.com’s SurePay™ service offers a proven, safe and sound way to pay

Whether you are an independent agency or operate as part of a larger corporation, keeping your funds secure is of utmost importance. Voices.com’s SurePay™ service offers a proven, safe and sound way to pay for the talent you hire and ensure your transactions are secure.

Our voting feature enables teams of all sizes to work together

When you have multiple stakeholders, from clients in other countries, to your Art Director down the hall, Voices.com makes it easy to take everyone’s opinion into consideration. Our voting feature enables teams of all sizes to work together, even when you’re apart.

Top Vocal Qualities for Digital Ads

These are the 5 vocal qualities that digital advertising clients source from Voices.com in order to achieve an engaging read, no matter the topic.

Voices.com Digital Advertising Client Case Studies

At Voices.com, the number of project types that we can help you complete are nearly endless.
Our digital advertising clients rely on us for all their voice over requirements.

Movidiam’s Digital Promotions

Movidiam is a professional global network, marketplace and project management platform for the creative industries. With a curated network of over 17,000 agencies, production companies and creative freelancers in 170 countries around the world. They wanted to create a digital promotional video to showcase some of the most extreme requests they’ve received from clients.

3 hour turnaround
10 voice actors
4 languages
Junk Luggers Green Truck Image

Audio Advertising for The Junkluggers

The Junkluggers is an environmentally-friendly alternative to conventional junk removal. To make their service known to potential new customers, The Junkluggers undertook the initiative to create a Pandora audio ad that would highlight the company's eco-friendly services and bring in new business.

1 hour to complete
3 versions
600,000 monthly listens

Helpful Resources

Need more content? As your project partners, we also want to help you get inspired and offer information on the latest tips and tricks related to your industry:

Thriving in the Age of Brevity: The 6-Second Ad
 
Read More
Voice Dialogue Ads: What are They and How Do They Work?
Read More
7 Great Brand Storytelling Examples For You to Emulate
Read More
Using Pandora Ads For Your Audio Advertising Strategy
Read More

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Give us a call toll free at 1-888-359-3473 to speak with one of our experts

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Frequently Asked Questions

That depends on what kind of a digital ad you’re running:

LinkedIn recommends you show your audience what they want to see within the first 10 seconds of the video, as viewer attention drops off after that point. LinkedIn also suggests using graphics, text and burning-in video subtitles, as most will watch your ad with the sound off.

  1. The video ad length that’s best for Facebook is 30 seconds

    On Facebook, users tend to watch 80% or more of a video that is no more than 30 seconds long.

  2. The best length for a video ad on Instagram is 60 secondsVideo ads on Instagram tend to be longer for brands, as they take their TV commercials and post them on Instagram. The attention span of an Instagram user is much longer, as long as you create an engaging ad that is worthwhile to watch.

  3. The ideal length for a LinkedIn video ad is less than 15 seconds
  4. The best length for a YouTube ad is said to be between 15-30 seconds, however ads between 5 and 15 seconds can achieve their target.

    On YouTube, all viewers are exposed to at least the first 5 seconds of an ad (even if they’re skippable ads), so you should aim to hook the viewer as well as introduce your message/brand immediately. A study by econsultancy demonstrated that viewers who stuck around for 15 seconds drove 83% of total conversions.

Because advertising options and specifications change frequently as platforms update their options, it’s best to check in with each platform individually to ensure that you have the right dimensions and format. Here are the links to the digital ad specs for Facebook and Instagram, Linkedin and Youtube.
Yes. While it’s true that you should prepare for the possibility that viewers won’t hear your ad because they may have the sound off on their device, it is still a good idea to include sound like music and voice over. Including sound will create a richer experience for those consuming your content, as well as create another form of connection between the viewer and your brand.
Yes. Adding captions will ensure that your messages reach viewers, even when they have the sound off. Additionally, because captions can be formatted in many different languages, they can also enable you to translate your content for international distribution. Read more about the art of subtitling and dubbing for international markets.
Your messages should mirror your intention - and for business, this comes down to understanding your brand voice. When creating or reading your message to check for tone, consider:
 
  1. Your message should evoke the right emotional response from your audience. Test your message on a sample group of people who fit your target demographic and ask how it makes them feel.
  2. Ensure that the words you’ve chosen and your vocal tone match your brand values (e.g. honest, straightforward, transparent, etc).
  3. Your tone should match your audience’s tone. For example, if they communicate in a casual manner, so should you.
YouTube ad costs vary, and can depend on how many people see your ad and how long you run your campaign. However, YouTube advertising can be affordable for most businesses. For instance, you may only have to pay for your ad once people choose to watch it. As of 2019, YouTube reports that most businesses only pay $10 per day for local YouTube advertising.
The standard industry price is about $1,000 per minute of professionally-produced video. Within this cost you may budget for:
 
  1. Videography
  2. Animation
  3. Voice over (see sample voice over rates and pricing).
Note that this example rate is just to produce the video. If you want to use the video as part of a paid campaign placement, you also need to budget for paid spend on advertising.
Most companies spend about 5% to 15% of annual revenue on marketing. As a starting point to calculate your budget, take your marketing budget and break it down, so that:
  • Approximately 35% to 45% of your overall marketing budget is spent on digital marketing activities.
  • Approximately 15-25% of your digital marketing budget is allocated to social media marketing efforts (organic and paid).
For example, if your marketing budget is $100,000 yearly, then approximately $40,000 (40%) would be spent on digital marketing, and $6,000 - $10,000 of this budget (15% - 25% of $40,000 digital marketing budget ) would be spent on social media marketing.
Voice over for a digital ad would fall under the broadcast category. For broadcast voice over work through Voices.com you pay only for the usage you need. Pricing is based on the broadcast category, market and time period you specify.
When your contract expires, if you were satisfied with the voice actor and would like to hire him or her again, you should extend a contract renewal. Ideally, it’s best to time the ask to renew before the contract expires. For details on how to review, accept or decline an agreement on Voices.com, check out this article.